AIG donates Dublin GAA Jersey Takeover to Aoibheann’s Pink Tie

(24 Jul 2018)

AIG donates Dublin GAA Jersey Takeover to Aoibheann’s Pink Tie

AIG Ireland has today announced that the logo of children’s charity Aoibheann’s Pink Tie, will replace the insurer’s logo on the front of the Dublin jersey for upcoming football, ladies football and camogie fixtures. Dublin footballers will wear the jersey on Sunday, August 5th, during their final game in the All Ireland Senior Championship Quarter Final series against Roscommon.  The camogie team will don the jersey on the same weekend during their quarter final game against Galway in Páirc Uí Chaoimh on Saturday, August 4th.  Finally, the ladies footballers will wear the limited-edition jersey during their quarter final game on August 12th.  

Just as AIG is #BackingEveryStep of Dublin GAA, the insurer is also #BackingEveryStep of Aoibheann’s Pink Tie. It was selected by AIG Ireland’s staff to be their chosen charity for 2018. The charity provides financial and practical support to children and their families battling cancer in Ireland. The Dublin jersey takeover is just one-way AIG Ireland has backed Aoibheann’s Pink Tie this year with various other volunteering and fundraising events organised by their staff.

Speaking at today’s launch, General Manager of AIG in Ireland Declan O’Rourke said; “We hope that seeing the logo for Aoibheann’s Pink Tie on the Dublin jerseys will make more people aware of the great work Aoibheann’s Pink Tie are doing taking care of families with children diagnosed with cancer.”

Mick Rochford, co-founder of Aoibheann’s Pink Tie added; “Everyone at Aoibheann’s Pink Tie is extremely excited to see our logo on the front of the Dublin jerseys this summer. We are extremely grateful to AIG for their continued support and helping us create a greater awareness of the charity in Ireland”.

Aoibheann’s Pink Tie supported by AIG has set up a €2 text donation, allowing Dublin fans to also show their support to Aoibheann’s Pink Tie.

Text AIGAPT to 50300 to donate €2. Text costs €2. (Aoibheann’s Pink Tie) will receive a minimum of €1.80. Service Provider: LIKECHARITY. Helpline: 076 6805278



Further information

Claire Shannon – / 0871260924


About AIG Insurance

American International Group, Inc. (AIG) is a leading global insurance organization. Founded in 1919, today AIG member companies provide a wide range of property casualty insurance, life insurance, retirement products, and other financial services to customers in more than 80 countries and jurisdictions. These diverse offerings include products and services that help businesses and individuals protect their assets, manage risks and provide for retirement security. AIG common stock is listed on the New York Stock Exchange and the Tokyo Stock Exchange.

Additional information about AIG can be found at | YouTube: | Twitter:@AIGinsurance | LinkedIn: These references with additional information about AIG have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release.

AIG is the marketing name for the worldwide property-casualty, life and retirement, and general insurance operations of American International Group, Inc. For additional information, please visit our website at All products and services are written or provided by subsidiaries or affiliates of American International Group, Inc. Products or services may not be available in all countries, and coverage is subject to actual policy language. Non-insurance products and services may be provided by independent third parties. Certain property-casualty coverages may be provided by a surplus lines insurer. Surplus lines insurers do not generally participate in state guaranty funds, and insureds are therefore not protected by such funds.

About Aoibheann’s Pink Tie

Aoibheann's Pink Tie provides practical and financial support to the families of children diagnosed with cancer in Ireland. The charity’s vision is ‘a future where Aoibheann’s Pink Tie, and society in general, will embrace the particular needs of children (and their families) during their battle with cancer, providing the supports to allow the family to focus on their wellbeing, their support of each other, and the treatment and recovery of their child’.

Support varies case by case, families are referred to the charity by social workers based on the oncology wards primarily in St. John’s Ward in Our Lady’s Hospital in Crumlin. Below are some examples of the work carried out by the charity;

Limited Emergency Financial Support

Respite days for families

Overnight bags

Twice yearly Children’s themed parties

Chemo duck project

Princess Dresses for the girls and hero’s costumes for the boys

Christmas hampers

Birthday present for the child on their birthday

For more information about Aoibheann's Pink Tie, please visit their website:


join us on Facebook   Follow us on Twitter

© 2019 Dublin Camogie County Board

Web Design Dublin by

Web design sponsored by